SEO Training in Mohali Chandigarh

SEO Training / Courses in Mohali Chandigarh

SEO training in mohali chandigarh

Search Engine Optimization (SEO) In Mohali Chandigarh

SEO is known as Search engine Optimization and is Part of Digital Marketing. IT ZONE is one of the leading and provides the Best SEO Training in Mohali, Chandigarh. By joining IT ZONE you will get an opportunity to be trained by highly experienced faculty .Our experts will turn you into a professional as we have the best of the trainers in this field.

SEO Schedule and Duration

Duration: 45 (working days)

 

Search Engine Optimization Curriculum

Basics of SEO

  • What is Domain?
  • Basic Knowledge of WWW
  • Introduction to SERP
  • What are Search Engines?
  • Types of Search Engines
  • How Search Engine Works?
  • Difference between Portal and Search Engine..
  • What is SEO?

Types of SEO

  • On Page
  • Off Page
  • Types of SEO Techniques
  • Black-Hat
  • White-Hat
  • Grey-Hat

SEO Research and Analysis

  • Market Research
  • What is Traffic?
  • Types of Traffic
  • What are Keywords?
  • Different Types of Keywords
  • Keyword Research and Analysis
  • Keyword Opportunity
  • Competitors Website Analysis
  • SWOT Analysis of Website
  • How to Select Best Keywords?
  • Tools Available for Keyword Research.

ON Page Optimization

  • Page Title
  • Meta Tags Creation
  • Headings
  • Bold Text
  • Canonical Tags (URL Optimization)
  • Image and ALT Tags (Image Optimization)
  • Internal Link Building (Overview)
  • Sitemap Creation & Submission
  • Invisible Text , Doorway Pages , Clocking
  • txt files Use and Creation.
  • Redirection (301,302)
  • 404 Error or Not Found
  • Content Optimization & Planning
  • Website Verification Code for Search Engines
  • Adding Social Media Plug-in on Web Pages

OFF Page Optimization

  • What is Page Rank?
  • What is Domain Authority?
  • What is Link Popularity & Link Building?
  • Types of Link Building
  • Internal Linking
  • External Linking
  • Directory Submission
  • Importance of Content Marketing
  • Social Bookmarking Submission
  • Blog Submission
  • Articles Submission
  • Link Exchange
  • Posting to Forums
  • RSS Feeds Submission
  • Press Release Submission
  • Competitors Link Analysis

SEO Tools

  • Keyword Density Analyzer Tools
  • Google Tools
  • Webmaster
  • Keyword Planner
  • Yahoo/Bing Tools
  • Rich Snippet Text Tool
  • Comparison Tools
  • Link Popularity Tools
  • Small SEO Tools

Analytics

  • Introduction to Google Analytics
  • Installing Google Analytics
  • How to Study Google Analytics?
  • How Google Analytics Can Help SEO?
  • Starting with Google Analytics
  • How to Add Analytic Code in Website?
  • Advanced Reporting
  • Website Analysis Using Various Tools
  • Open Site Explorer (MozBar)

SEO Reporting

  • Google Analysis
  • Tracking and Reporting
  • Reports Submission
  • Securing Ranks

Local SEO

  • What is Local SEO?
  • Google Places Optimization
  • Classified Submissions
  • Using H Card
  • Citation
  • NAP (Name, Address, Place)

Career scope in SEO

There is a huge scope in this industry as every web projects. If you are looking into the future of this industry then you do not have to worry about its just growing and there is a positive trend for the same. You just have to stick to the work and then you would get success. 

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